Google changes its search algorithm about 500 times combining major and minors factors. Do you know why? The answer is pretty simple, to enhance each and every search results from all available platforms. To enhance the user experience of every website that a searcher search for, Google has declared mobile friendly functionality as a major ranking signal.
Imagine you are on a mobile phone, browse to a web page where the text was extremely small, the links is too tiny to click on. and you have to scroll around the sideways to see the entire contents. So, what will be your impression for the website? I bet, it would be adverse. In 2014, the searches from mobile devices were 30% while in 2015 the percentage has increased to over 60%.
For this circumstance, on Tuesday, April 21, Google has made a major update to its mobile search algorithm that will change the order in which websites are ranked when users search for something on their phone.
On Tuesday, April 21, Google has made a major update to its mobile search algorithm that will change the order in which websites (ones with large text, easy-to-click links, and that resize to fit whatever screen they're viewed on) are ranked when users search for something on their phone.
If you are wondering, your website is mobile friendly or not, don’t worry. Google provides some guidelines and tools to test your website. Here are those.
- If you want to test a few pages, you can use the Mobile-Friendly Test.
- If you have a site, you can use your Webmaster Tools account to get a full list of mobile usability issues across your site using the Mobile Usability Report.
But the guideline could be different based on CMS, To make Joomla website mobile friendly, you have to bring about some minor tweaks. Here are those.
Tweak in robots.txt
Joomla! includes disallow rule for the cache, images, plugins, templates directory with initial Joomla installation in auto-generated robots.txt file. The default robots.txt file contains instruction for search engine, not index those disallowed folder primarily. The default robots.txt looks something like this.
To cope up with Google recent update for the mobile-friendly website, you have to withdraw the disallow rule from the intended directories. If you don’t know where to find robots.txt and how to tweak it. Don’t worry. Just head to the Joomla root directory and replace the existing code with the following snippet.
If your Joomla website is not still responsive, your website is going face Google ranking demotional penalty. If you are thinking to facelift your existing website with the responsive Joomla 3.5 templates, you are in the right place. At Themexpert we have vast a collection of beautiful mobile friendly Joomla template that server you entire need.
If you have any inconvenience in configuring robots.txt file, or any questions regarding this giant update, ask us in the comment bellow. We are always here to help you.