Marketing automation has been a hot topic in recent years, and with the deployment of new, less expensive, and more accessible solutions, SMEs can now...

Undoubtedly, those who perform marketing feel the constant pressure to stay current on new consumer trends, markets, and more effective ways to achiev...

Digital marketing is an industry in constant evolution. Every month, new changes appear in the world of social networks, search (Google) or content ma...

​ Virtually every company that is present on the internet wants to increase the number of hits on his website or blog, right? In this context, it is c...

You all know the motto of ThemeXpert blog is to educate and facilitate our clients with technical as well as informative contents. A couple of weeks ago we published a useful content, A Complete Joomla! SEO Guide. We’re glad, you guys find the article helpful. But SEO is considered the easiest and most difficult job in online marketing. Do you know why? Let me quote a quote of Dave Naylor first before coming to the answer. He says “My rule of thumb is to build a site for a user not for a spider”.

To gain a strong position on SERP (Search engine results page) maximum developers care spider readability instead of emphasizing user friendliness. Consequently browsers change their search algorithm frequently. A statistics says only Google changes search algorithm more 600 times a year. So, you could understand without spending dedicated time for SEO, It would be difficult for to reach expect destination single-handedly. If you fail to spend enough time improving your SEO benefits, you hire someone or firm proficient in SEO consultancy.

What is the point of producing incredible content if we are not able to put it in front of the eyes of our target audience? I am sharing some writing ...